A simple guide to convert product metrics to business impact

I've managed multiple products where measuring impact was tough.

Mainly because the product metrics were not directly impacting business metrics (or revenue)And this stressed meI felt I had no way to show impact of my work.

But then I did this to find a way to show impact.

I started creating simple logical math to convert product metrics into business metrics.

(Example below)

I transparently published the logical math, and (luckily) it made sense to everyone.

And that is it -- that is all you need to do every time you're in a similar situation.

Translate product metrics to business metrics in a way that:

• makes sense to everyone
• is logical
• is simple enough to understand and scale